This checklist will give you the basic knowledge to start A/B test concept for your charity and expand your Conversion Rate Optimisation (CRO) knowledge.
One of the best way's to improve you charity website's conversion rate is to test different versions of your site and measure the results. You can test anything from the headline on your homepage, to the colour of your call-to-action button.
With simpe changes, you could maximise conversions on your website, such as donations, newsletter sign-ups, document downloads etc.

You can download the checklist as a PDF file by clicking the button below. Then you can save save it to your device and/or print it out.
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