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Fran Hall

Articles By Fran

Foundation

Digital Marketing

How to apply for a Google Ad Grants account in the UK

Fran Hall

31 October 2023
2 min read

Foundation

Digital Marketing Fundraising & Comms

How to write compelling charity emails

Fran Hall

30 October 2023
8 min read

Foundation

Digital Marketing

Tips on segmenting your email database

Fran Hall

30 October 2023
4 min read

How to prioritise digital marketing tactics

Intermediate

Digital Marketing Strategy & Leadership

How to prioritise your digital marketing tactics (ideas or to-dos) – (template)

Fran Hall

30 October 2023
7 min read

Foundation

Digital Marketing

Paid Search glossary (download)

Fran Hall

30 October 2023
5 min read

CRO Maturity Audit Framework

Intermediate

Website Optimisation

CRO Maturity Audit Framework (template)

Fran Hall

20 October 2023
1 min read

Prioritising tasks

Intermediate

Strategy & Leadership

Digital Tactics Prioritisation Scoring Matrix (template)

Fran Hall

16 October 2023
1 min read

Foundation

Digital Marketing

Google Ad Grants vs Google Ads: Which is right for your charity?

Fran Hall

12 October 2023
5 min read

2025 Content calendar (template)

2 December 2024
3 min read

A website design best practice checklist image

Web design best practice checklist

19 August 2024
2 min read

Image showing a glossary of WordPress terms

WordPress glossary (download)

8 July 2024
5 min read

A view of a document about SEO strategies

Local SEO strategies for nonprofit events and

22 April 2024
4 min read

Campaign tagging for Google Analytics (GA4) –

22 April 2024
2 min read

Images showing a document

Google Analytics 4 (GA4) Glossary (download)

15 April 2024
12 min read

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