The core technical aspects and make-up of your website covering areas such as your website page speed (how quickly your site loads), how mobile friendly it is and how easy is it for Google to crawl the entire site.

We firmly believe at Fresh Egg that having a good technical understanding and foundation on your site will set you up for future success, so this is an area to focus on. Make sure your website is technically sound so that search engines can easily index and understand your content.